Prometheus Viral Campaign: Peter Weyland Addresses TED 2023

Posted on April 18, 2012

The viral marketing for the movie Prometheus is really heating up, and it has some great elements. Here is a video written by Ridley Scott and Damon Lindelof for the TED conference. The video is from TED 2023 and shows the keynote speaker, billionaire Peter Weyland (Guy Pearce) of Weyland Industries.

Weyland is quite the character. He discusses the major technological breakthroughs from fire through nanotechnology, then announces his plans to change the world. It's awesome. Take a look:

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